Outstanding marketing will never supersede bad customer service. This is a fact. Whether your business is online-only or a brick & mortar, customer service should be our number one priority. Yes, even before our marketing.
Last week I made an appointment to get two services done at a local nail salon. Since I have become addicted to gel manicures I have become a regular at this salon, but have often visited there for a few years for pedicures and such.
During my visit I picked out two colors, one for my hands and one for my toes. The nail technician seemed busy and rushed. After they finished my nails they told me they were not going to do my toes because someone else was waiting. I calmly said ok, but that I had made an appointment for my toes also. They insisted that I didn’t, and I should come back TOMORROW.